Cultures are built by default or design. To build culture by design requires articulating values and consciously embedding them with ownership. Co-creating desired values builds ownership.
Cultures could get built for the sake of culture or to enable business. The latter is likely to be an enduring robust culture. Two factors impact building an enduring robust culture that enables business
When alignment of both factors is high, the organization is likely to experience growth and be seen as successfully “Embedding Co-created Values”.
Your reflection on this matrix can be considerably enhanced by responding to a series of questions organized to take your reflection from observations to contextualisation to application to next steps